We worked with agency C+C and the Washington Department of Health to create this wild set of spots encouraging the youth of Washington to get vaccinated. How? By showing how much fun the elders are having. And let us tell you… they’re having a LOT of fun.

We found ourselves living our post-vaccine summer dreams through these spots as production took us to the beaches, bonfires, lakes, and clubs (shout out to Supernova!) of Washington. Watch the videos below to see the full campaign!

WASHINGTON DEPARTMENT OF HEALTH